The Success of Sports Illustrated Swimsuit Issue

I was recently watching TV and stumbled across a CNBC segment called, “Business Model: Inside the Sports Illustrated Swimsuit issue.” Given the state of the publishing world, I was immediately intrigued. If you have a minute and are interested in the future of magazine publishing, I would encourage you to watch the segment. You can […]

Magazines Continue to Shift Its Focus Toward the Internet

A recent article in PRWeek reports that several of the industry’s top publishing houses have recently reduced their budgets and workforce. One prominent company that is scaling down is Rodale, publisher of Men’s Health, Prevention, and Runner’s World, Time Inc. owner of Time, Sports Illustrated, and Fortune and Condé Nast whose titles include Vogue and […]