For nearly two years, Communiqué PR has been working with Delta-Q Technologies, a leading supplier of battery charging solutions, to increase awareness of its solutions for electric vehicles and industrial machines. Delta-Q provides cutting-edge battery charging solutions that improve how industries power their battery-powered vehicles, such as lift trucks and golf carts. With increased power consumption—the EIA projects the world’s energy consumption will increase 56 percent by 2040— building a better battery charging solution is crucial to continued innovation. Delta-Q’s products have been well received in the industry and are in more than 1.2 million electric vehicles and industrial machines.
After popular demand for its IC650 battery charger, Delta-Q decided to expand this offering to form a common charging platform for use across manufacturers’ product lines. Earlier this month, we partnered with Delta-Q to announce its new, expanded IC Series product line, unveiling the IC900 and IC1200.
We worked with the company to identify target media amongst Delta-Q’s key segments— aerial work platforms, floor care machines, golf cars, lift trucks, power sports, and utility and transportation. By seeding the news, offering it to select media under embargo, we were able to secure initial interest from a range of outlets, and to further pique journalists’ interest once the announcement went live on November 3, 2015. Check out the full announcement and the video showcasing the expanded product line on Delta-Q’s website.
We’re pleased with the range of coverage—hitting all of Delta-Q’s key segments—as well as the interest garnered from the key targets. Following are the results Communiqué PR secured thus far on behalf of Delta-Q:
IC Series Coverage
- Power Sports Business: “Company releases chargers for electric motorcycles and scooters” (11/17/15)
- For Construction Pros: “Delta-Q Technologies Introduces New IC Series Industrial Battery Chargers” (11/12/15)
- Material Management & Distribution: “New Chargers from Delta-Q” (11/10/15)
- Battery Power: “Delta-Q Technologies Introduces IC Series Industrial Battery Chargers” (11/9/15)
- Advanced Lift Truck Technology International/International Industrial Vehicle Technology: “Delta-Q Technologies introduces IC Series industrial battery chargers” (11/6/15)
- Ultimate Motorcyling: “Delta-Q Technologies IC Series Motorcycle Battery Chargers Released” (11/6/15)
- ISSA Today: “Weekly Product Showcase November 6, 2015” (11/6/15)
- ThomasNet: “Battery Chargers support lead acid and lithium-ion batteries” (11/6/15)
- DC Velocity: “Industry Announcements” (11/6/15) *product announcement & image
- The Cleanzine: “Delta-Q announces new charging solutions for electric floorcare equipment” (11/5/15)
- KHL Magazines – Access International, Access Lift & Handlers, and International Rental News: “Full line battery chargers from Delta-Q” (11/5/15)
- Forklift Action: “New Chargers from Delta-Q” (11/4/15)
- Golf Business News: “Delta-Q Technologies Introduces New IC Series Industrial Battery Chargers” (11/5/15)
- Material Handling Wholesaler: “Delta-Q Technologies introduces new IC series industrial battery chargers” (11/4/15)
- DC Velocity: “Introducing Delta-Q’s IC Series Industrial Battery Chargers” (11/4/15) *video
- Pro Contractor Rentals: “New Battery Chargers for Electric, Hybrid AWPs” (11/4/15)
- CHARGED Electric Vehicles Magazine: “Delta-Q launches new charging solutions for electric motorcycles and scooters” (11/4/15)
- Sensors Online: “Delta-Q Technologies introduces new IC Series industrial battery chargers” (11/3/15)
- Lift and Access: “Delta-Q Expands Family of On-Board Battery Chargers for Aerial Lifts” (11/3/15)
- PowerPulse.net: “Battery Chargers for Industrial Equipment and EVs” (11/3/15)
- Material Handling Network: “Delta-Q Technologies Introduces New IC Series Industrial Battery Chargers” (11/3/15)
- E-Motorcycle: “Delta-Q Technologies Introduces New IC Series Industrial Battery Chargers” (11/3/15)
For more on results secured by the Communiqué team, see our blog posts “Works Applications Previews New EPS Solution and Prepares to Disrupt the U.S. Market” and “Case Study: Launching a Satellite-Imaging Startup.”