Last night was the official launch party for Colleen and Jennifer’s book Strategic Public Relations. The event took place at the Palace Ballroom and featured tasty tidbits from Tom Douglas. Books were flying off the table and despite the fact it was tax day, the turnout was fantastic. It was wonderful to catch up with past and present clients as well as friends of the agency.
Strategic Public Relations is written for a broad audience from CEOs to PR practitioners and outlines how to maximize the impact of PR. The book also contains insight from business leaders at such companies as Alaska Airlines, Clearwire, Deloitte Services, Edelman, Nike, Seattle Children’s Hospital, Starbucks, and many other brand-name organizations that are using PR to accomplish their most important goals.
Strategic Public Relations has truly been a labor of love for Colleen and Jennifer, as well as the agency. As a fairly new addition to the Communiqué team, it’s been really rewarding to see the book come to life in its final stages and to celebrate that milestone with Colleen and Jennifer.
We also celebrated another milestone last night, the fifth anniversary of Communiqué PR. In her speech at the party, Colleen recounted how Jennifer approached her on Thanksgiving Day 2003 with a vision and business plan in hand. While starting a PR agency may not have been the highest priority in her life at that time, she said, “The balance in our relationship has enabled us to arrive at this point: when one of us was holding back the other one was there pushing or pulling the other forward. It’s this teamwork and partnership that allows us to stand here today to celebrate the fifth anniversary of the agency.”
A big thanks to all of you who attended last night’s festivities. The party was an overwhelming success and we were so honored to have you celebrate these milestones with us.
To purchase your copy of the book, click on the cover above or go to Amazon or Barnes & Noble. You can also become a fan of Communiqué PR on Facebook!
We will provide an update and link to the photos from last night when they are available.
Tags: Alaska Airlines, Amazon, Barnes & Noble, Clearwire, Colleen Moffitt, Communique PR, Deloitte Services, Edelman, Facebook, Jennifer Gehrt, Melissa Liton, Nike, Palace Ballroom, Public relations, Seattle Children's Hospital, Seattle PR Agency, Starbucks, Strategic Public Relations, Tom Douglas Filed under: News, Strategic Public Relations book