Astronaut Orientation may sound futuristic, but the reality is, it will be available this year. Our client, Orbite, the premier space training company for ultimate adventurers, recently unveiled the details of its first offering: Astronaut Orientation.
It’s important to note that this isn’t space camp for adults. This is an authentic, thoughtful and experiential program that focuses on putting guests through a series of activities that enlighten them about the different orbital and suborbital spaceflight offerings available to them. Astronaut Orientation will expose trainees to different mission profiles through microgravity and high-G flight training, up-close tours of space facilities, and immersive virtual reality experiences of actual commercial space missions. Attendees will also have access to exclusive experiences, including a memorable “Michelin star” space food lab tasting.
With a flood of announcements and milestones from Blue Origin, Virgin Galactic and SpaceX, over the last few months, we expected reporters to be interested in other unique space opportunities available to the general public, not just government-trained astronauts. As such, we offered the news under embargo to journalists that cover space, technology, hospitality and travel. By tailoring the news to each of the audiences, we secured interviews with reporters across all industries, and it resulted in several interviews with Orbite’s founders in advance of the announcement. Additionally, the splash of news secured on the announcement day has led to several other interviews and inquiries about the company and its offerings.
Congratulations to Orbite on the successful announcement! Stay tuned for more exciting milestones from the company.