Five Ways to Use Muck Rack for PR

By now most people in marketing know that one the best tools for reading journalists’ minds is Twitter.  The immediacy and brevity of Twitter almost seems to be designed for reporters who traditionally have been trained to think in sound bites, quotes and headlines. Now, with help of analytics, we are able to track how […]


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Smartsheet Announces $26 Million in Venture Funding

As anyone I work with knows, I am a huge fan of Smartsheet.com, Inc. and its cloud-based collaboration solution. Verdiem’s Chris Baker, vice president of marketing, and John Scumniotales, president, introduced me to Smartsheet in November 2011. John, one of the founders of Scrum – the most widely adopted method for agile software development – […]


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Rwanda Girls Initiative’s Back to School Celebration

Last night, the Communiqué PR team attended a “back to school” celebration in support of the Rwanda Girls Initiative (RGI), a not-for-profit organization formed with the goal of opening a girls’ secondary school in Rwanda. The school is now open, in its third academic year, and its first class will graduate on October 4, 2013. […]


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The Rwanda Girls Initiative – How Collaboration Can Create Positive Change

We recently had the pleasure of working with the founders of the Rwanda Girls Initiative (RGI), Suzanne Sinegal McGill and Shalisan Foster, with an announcement sharing their milestone achievement of opening the Gashora Girls Academy. Their story had all of the right elements for us to share a compelling and inspiring story with the media […]


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Thoughts on the Seattle Post-Intelligencer

Even though we have known for weeks that the Seattle Post-Intelligencer was likely to cease its print edition, it is still a shock to see the last print issue of the 146-year old newspaper, and know that 160 people will lose their jobs. I always enjoyed both the Seattle Times and the P.I. and found […]


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