Kylee Brown

To Market Big, Think Small

Forbes has labeled 2017 “The Year of the Influencer,” and they might be on to something. The idea of an influencer in itself is not particularly new or revolutionary – brands have been using celebrities to promote their products for decades – but the landscape of influencer marketing has drastically changed over the last few […]


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Figuring Out AP Style

If you work in PR, there is a 99-percent chance you have written in AP Style, considering it is the leading writing and usage style guide for both reporters and public-facing corporate communication. When I first started interning at Communique, I had never even heard about AP Style and I certainly didn’t know any of […]


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Everything You Need to Know About UPI

Think about the well-known names in news media. There is a good possibility that at least one of these names popped into your head: The New York Times, USA Today, The Wall Street Journal, Forbes, Fox, ABC, NBC, and Associated Press. Throughout history, there have been certain news sources that are especially well known and […]


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Going off the Grid

Being born in the early ‘90s, I grew up in the thick of the digital revolution. In the words of thought leader Marc Prensky, I am a “digital native.”  Throughout my childhood, I was immersed in the rapidly expanding technological landscape that exploded in the mid ‘80s and has yet to slow down. It is […]


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A New Era For Brands And Political Issues

It has been a long-standing tradition for major brands and companies to avoid commenting on major social and political issues to avoid alienating their customer base. But times are changing. In today’s volatile political climate, there has been a push for brands to take a stand. From LGBT rights to immigration, social justice issues are […]


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